A rare network of people that you wouldn’t find within one agency, a set of people who are proven to combine commercial nous with creative originality.
PeterFisk
Peter is an expert on all aspects of strategy, marketing and innovation. Business Strategy Review recently described him as “one of the most important new business thinkers”
He is author of the best-selling book Marketing Genius which explores the left and right-brain opportunities for marketing to deliver extraordinary results in today’s complex markets . Marketing Genius has been translated into 28 different languages. He also wrote The Complete CEO, and Business Genius, an inspirational guide to business growth
He was previously the CEO of the Chartered Institute of Marketing and has spent many years working with the likes of American Express, BA, Coca Cola, Microsoft and Vodafone
e: peter@brandgenius.com
m: +44 (0)7834 483 830
DavidHaigh
David is an expert in the area of branded business, brand and intangible asset valuation. David is the CEO and founder of Brand Finance plc, the leading independent brand valuation consultancy
David has represented the British Standards institute on the International Standards Committee working party on the standardisation of brand valuation methods and practices, whose standard (ISO10668) was published in 2010
David is the author of ‘Strategic Control of Marketing Finance’ and ‘Brand Valuation’ and has written many articles for the marketing and financial press on branded businesses and brand valuation. He also lectures at many of the leading business schools around the world
e: david@brandgenius.com
m: +44 (0)7885 153 725
DavidHensley
David has worked with clients in many sectors across Europe, North America, Africa, the Middle East and Asia-Pacific
David is a regular speaker on branding at conferences and in the media, and has written articles for magazines such as Brand Strategy, the McKinsey Quarterly and The Director
e: d.hensley@brandgenius.com
m: +44 (0)7740 075 425
PaulBarlow
As a creative director Paul has led projects in most corners of the world including three years living and working in New York. He is best known for designing the brand identities for GlaxoSmithKline, Telefónica and Saudi Aramco, and has helped companies such as LEGO, Nescafé, Saab and PricewaterhouseCoopers with major brand building projects.
Passionate not just about how things look but about what they say and how they say it; he sees his role as translating often complex business issues into simple, compelling pieces of communication.
Paul’s work has received awards and recognition from many leading UK and US design bodies and has had articles published on design and branding.
RichardGowar
He has worked with spirits brands all over the world, in the established markets of Europe, Asia, US and the developing markets of India, China and South America
MalcolmMcDonald
He also has an honorary Doctorate from Bradford University. He has extensive industrial experience, including a number of years as Marketing Director of Canada Dry
SamirDixit
Samir has held a range of senior leadership positions and was previously the Global Brand Controller at Standard Chartered Bank where he was responsible for managing and driving the global brand agenda
Samir is a frequent speaker at conferences and events, including the Marketing Institute of Singapore, and his written work has been published in a number of local and international publications
